Medical representative

Job Description
The Marketing and Communications Executive is responsible for planning, executing, and monitoring marketing strategies and communication initiatives to enhance brand visibility, engage target audiences, and drive business growth. This role involves content creation, campaign management, and collaborating with cross-functional teams to align marketing efforts with organizational goals.

Main Responsibilities:

• Assist in developing and executing marketing campaigns across multiple channels, including digital, print, and social media.​
• Monitor campaign performance and suggest improvements based on analytics.
• Manage the organization’s website, ensuring up-to-date and relevant content.
• Collaborate with designers to create marketing materials, such as brochures, presentations, and advertisements.
• Ensure consistency in messaging and branding across all communication channels.
• Draft press releases, media pitches, and other communication materials.
• Manage social media accounts, including posting content, engaging with followers, and analyzing performance metrics.
• Track and report on key performance indicators (KPIs) for digital marketing activities.
• Provide insights and recommendations based on research findings to inform marketing strategies.
• Assist in planning and executing corporate events, product launches, and exhibitions.
• Ensure all marketing materials and logistics are aligned with event goals.

Qualifications:

• Education: Bachelor’s degree in marketing, Communications, Public Relations, or a related field.​
• Experience: 2–4 years of experience in marketing and communications roles.
• Language: Proficiency in English is required; knowledge of additional languages like French may be beneficial.
• Skills:
  • Strong written and verbal communication skills.
  • Proficiency in marketing tools and software (e.g., Google Analytics, social media platforms, Adobe Creative Suite, etc.).
  • Knowledge of digital marketing strategies, including SEO, SEM, and email marketing.
  • Ability to manage multiple projects and meet deadlines.